Evergreen advice for your site Hello, lovely humans, Kate Toon here, and I'm sad to say that this is the final episode of the Recipe for SEO Success Podcast. Since around 2015, I've cooked up nearly 300 episodes with brilliant guests from tech tinkerers to content...
The Recipe For SEO Success Show
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FINAL GUEST: How marketing and SEO have evolved in 11 years with Rand Fishkin
What still works, and what was overhyped Hello SEO beasts. Kate Toon here – your once SEO-obsessed, slightly odd host of The Recipe for SEO Success.Today is a big, squishy, full-circle moment. After 11 years of recording (with a few gaps), 200 brilliant guests, more...
How to show up in AI results in 2026 with Elizaveta Shutova (NEWBIE)
Evolving with the ever-changing search engines With the rise of AI search tools, it’s important to make sure your business is showing up in the search snippets and in the LLMs. But where are they pulling information from, what are people searching, and how can we...
WordPress SEO in 2025 with Tony Cosentino (EXPERT)
Keeping your site safe, speedy and searchable Today, my AI SEO Snippet co-host, Tony Cosentino, has full rein of the episode to share his tips and advice about WordPress SEO, and a bit of AI mixed in. If you haven’t heard already, Tony is an expert on the Recipe for...
How AI is influencing SEO keyword strategy with Cath Fowler (EXPERT)
Bringing on AI as your intern, not the team leader Today you’ll be hearing from another expert from the big Recipe course. For this episode, I’ve invited Cath Fowler, Copywriter and Keyword queen to explain how AI is affecting keyword research, her top tips, and why...
Recipe for SEO Success Show: AI SEO Snippets
Welcome to AI SEO Snippets Welcome to AI SEO Snippets, the newest podcast from the Recipe for SEO Success, hosted by me, Kate Toon, SEO Educator and digital marketing lover and Tony Cosentino, AI super nerd and WordPress warrior. Each episode is a quick hit of...
Tracking your way to success with Google Analytics 4 with Ray Pastoors (EXPERT)
Taking the DIY approach to GA4 We have another expert from the big Recipe course taking over the podcast to share his vast knowledge about Google Analytics 4, Ray Pastoors. Stay Tooned to find out from Ray how this powerful, free tool can be used in your business, and...
Ten things I’d never do on Shopify with Kerri Bennett (EXPERT)
Making the right choices for your online store Today I'm going to hand the mic over to our very own resident Shopify SEO expert on the big course, and also in the digital marketing collective, my VIP marketing membership. Her name is Kerri Bennett, her business is...
After AI: Making search agnosticism new again with Jessica Goode (NEWBIE)
Posting on platforms with purpose For the last few years, we’ve all been a bit single-minded. Google, Google, Google. And that makes sense, Google's market share has consistently been around 90-95% globally, but it’s slipping. And platforms like ChatGPT come along...
How interactive tools can bring you more SEO leads with Steven Schneider (NEWBIE)
Getting started with quizzes, surveys and calculators Welcome to another episode of The Recipe for SEO Success, where we whisk together strategies for search engine glory. Today we’re sharing a little-known secret ingredient for capturing leads and boosting engagement...