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Nikola Minkov shares his best tips for implementing Schema Schema. When I first heard about Schema I could feel the terror from my chest to the bottom of my bottom. What is Schema? Do I really need it? Can’t I just pretend it doesn’t exist? Lucky for me, all my...
Tim Capper answers our burning Local SEO questions Local SEO and the mysterious local pack. We all yearn to crawl our way in and mostly, we fail. What is the secret to mastering local SEO? In this week’s pod we put our burning Local SEO questions to the master....
Practical tips for normal humans As you’ll know, if you listened to the podcast with John Mueller, Google has moved to a mobile first index. So what does this mean for you small business owner? Must you burn your site to the ground and start again? Must you pay...
Learn the ins and outs of voice search and the potential for your business Voice search is a speech recognition technology that allows users like you and me to perform searches via a voice command. Voice search can be used with smartphones and other small...
We get the inside track from Google themselves Google, it’s a mystery - right? What the hell to they want from us? What fiery hoops must we force our websites to jump through to meet their never-ending list of demands? And why do they keep changing things? But...
Best practices and what it means for your business website On Monday, March 26, 2018 Google announced that after a year and a half of careful experimentation and testing they’re migrating sites that follow best practices for mobile first indexing. The much...
How to boost brand awareness and links with PR You might not realise it but PR and SEO go together like jam and scones. While some people like to keep their digital communications in neat little pots, the truth is that the lines are very much blurred these...
Top tips on how to make your migration stress free Okay, so it’s time to make big changes to your website. Perhaps you want to move to a new platform. Or finally change from HTTP to HTTPS. Perhaps you’re changing your domain name. While this might be great for...
What it is, why it’s helpful and if it’s even real. So if you’re been studying SEO for any period of time you’re likely to have come across the phrase Domain Authority. It’s a term coined by Moz, the SEO software company, and they use it as a metric of a site’s...
Does more likes equal higher rankings? Social media is so much fun, and such a giant time sucker. But does it really have any impact on your Search Engine Optimisation and ability to rank? Social signals and their importance in relation to rankings is something...
