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TAGS: What is the Meta Keywords Tag and why shouldn’t I use it? I thought keywords were important?

by Tony Cosentino | May 20, 2022

The Meta Keywords Tag is part of the Meta Data...

PAGES: Should I make the secondary keyword phrase the same throughout all pages?

by Tony Cosentino | May 20, 2022

I wouldn’t do that. It could lead to keyword...

PDF: Is it better to link to a PDF or to cut and paste the content of the PDF into your page?

by Tony Cosentino | May 20, 2022

Google can search PDFs; that’s why they often...

LENGTH: What is the ideal length for a piece of content?

by Tony Cosentino | May 20, 2022

There is no ideal length, the content should be...

CTA: Where’s the best spot for a Call To Action?

by Tony Cosentino | May 20, 2022

I think it’s a good idea to have a Call To...
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Who is Kate Toon?

The Recipe for SEO Success Course is run by me, Kate Toon. I’m an award-winning SEO copywriter and SEO consultant with over two decades of experience in all things advertising and digital.

I’ve worked with big brands such as Westpac, the RTA, Curash and Kmart, and helped countless small businesses to produce great content and improve their SEO.

I’m also the founder of The Clever Copywriting School and the co-host of the Hot Copy Podcast.

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