The Recipe For SEO Success Show

Leaving your audience satisfied with every click So you have your beautiful new website. You’ve carefully written the copy and paid an arm and a leg for a fancy pants design, you’ve even done a little SEO, optimising your images, writing titles and metas and making an...

Brendan Kelso and Kate Toon get back to basics It’s time to get back to basics. If you’re a regular listener to the podcast you’ll know we dive deep each episode into a different SEO challenge and adventure. But today I thought it would be useful to have a recap of...

Building quality backlinks and promoting your content I know, I know, backlinks are well-trodden ground, we’ve covered them before and we’ll likely cover them again. Because still after all this time, debate rages about whether backlinks really do make a difference to...

Welcome to Toon Tips This week I thought I’d start a new style of episode: Toon Tips. I’ve had an amazing run of interviewing other humans but often you don’t hear that much from me. My tips, my advice. So I thought I’d start sharing that with you. After a long 5...

Taking your brand global While many of us start small and want simply to be found locally, over time our desire to be found on the global stage increases. And even if we’re not directly targeting other countries, of course it’s likely that a fair share of your website...

Taking on AI as an asset, not a threat Everyone is talking about ChatGPT. My LinkedIn is stuffed with experts providing tips and examples of how to use this amazing tool. (Everyone is an instant expert on LinkedIn). To some it’s the best thing since sliced bread. To...

How to increase your site’s speed, performance and quality There’s one thing that never gets old when it comes to SEO. And that’s speed. I’d argue it’s one of the most important technical factors.  A slow site isn’t going to please anyone, not least the Google beast....

Learning how the cogs turn behind the Google machine Wouldn’t it be wonderful to actually talk to Google? To ask them all the questions you’ve ever wanted to ask? To find out why they do what they do. Why they keep fiddling. What they have coming up. Imagine how great...

How SEO has changed this year and what you should do about it It’s been a busy year in SEO land. And Google has been experimenting as always. And if you’re a normal human, and not glued to Twitter every living minute of the day, you might find it hard to keep up with...

Scaling up from being an SEO freelance consultant Okay so perhaps you’re an SEO freelancer. Working job to job, helping clients on a small scale. But you have big dreams. You’d love to run your very own SEO agency. But the thought of setting it up and managing all the...